Hindi vs English newspaper readership ratio

Choropleth map of India by state: Hindi vs English newspaper readership ratio. Hindi newspapers outsell English ones 10:1 in UP; in Kerala, English dominates. The two media ecosystems are as different as two countries.

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Hindi newspapers outsell English ones 10:1 in UP; in Kerala, English dominates. The two media ecosystems are as different as two countries.
Policy implication
Language-specific misinformation travels through language-specific media; fact-checking must be multilingual.
IRS/ABC 2023Food & cultureHindiEnglishmedia
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Data vintage. The figures are for 2023 and have not been refreshed since this map was made.

Source: IRS/ABC (2023). See the methodology for notes and limitations.

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