Womens media exposure gap TV vs print
Women's media exposure gap (TV vs print) is widest in Bihar, where women watch TV but don't read newspapers.
Policy implication
Media format matters. Health messaging through TV reaches more women, and print campaigns miss the most vulnerable.
Media format matters. Health messaging through TV reaches more women, and print campaigns miss the most vulnerable.
Data vintage. This map uses NFHS-5 (2019-21). NFHS-6 (2023-24) state fact sheets were released in May 2026, but they are provisional and report fewer indicators, so the figures here have not been replaced.
Data note. NFHS-6 (2023-24) state fact sheets carry 101 indicators against 131 in NFHS-5 and do not repeat this measure, so NFHS-5 (2019-21) remains the latest state-level figure.
Source: NFHS-5 (2019-21). See the methodology for notes and limitations.
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